Category: Business

May 23rd, 2017 by DonnaRLuce

Lead generation landing pages are hard to come by these days. It takes a lot of effort, time and skills into creating one that will generate a huge number of leads. According to a study conducted by Wishpond, about 87 per cent of users are not converted by the landing page they visited because of lacking in features and aspects.

Landing pages are essential in a business because the number of qualified leads gathered equates to the number of new clients. There are a number of reasons why your landing page is considered bad:

  • Not making any changes because leads are coming in regardless of the number.
  • No idea on what aspects to change in the site.
  • Afraid of making changes because potential clients might not be happy with it.

Here are some of the top reasons why landing pages continue to generate fewer leads or no leads at all:

  • When dealing with business online, trust is your number one investment. According to a study conducted by UX Matters, about 70 per cent of consumers are not going with a specific insurance agency because their information does not build trust. People should be able to invest their trust thus the landing page should contain positive testimonials from current clients.
  • While providing information is a good thing, too much of it may not be as good. This is why it is recommended that an insurance agency’s land page should be as simple as possible. Too much content can overwhelm the visitor and might shift their focus from the actual product the company is selling.
  • Presenting the product in a complicated manner is a common mistake. For a brokerage, it does not require that everything should be detailed in the landing page. A simple description of what the company is offering will suffice. Consumers that do not understand the technicalities might feel intimated in doing business with the company if everything is presented in jargon they cannot relate to.
  • Lead generation landing pages that contains a lot of “calls to action” might not be aware of the harm they are doing. Visitors who are challenged to make decisions will more likely leave the site thus it is the job of the company to ensure that customers know what actions to take and what the next steps are.

Posted in Business, Internet, News, Technology

May 15th, 2017 by DonnaRLuce

Pictures speak a thousand words as they say. They carry thoughts and feelings that even the smartest human beings cannot describe. In fact, some photos are so vivid as if they can almost tell you a story about whatever that had happened in that specific photo. In the current generation we are right now where almost everything can be stored in digital formats whether it’s by using the cloud technology or the usual external hard drive storage, the industry of photo to canvas printing is very much in demand even among professional photographers and like it or not, it’s here to stay for a long, long period of time. In fact, those artists, both professional and amateur ones have discovered success in printing precious photos over canvases.

In the last several years, more and more companies in the industry of photo to canvas printing have been enjoying huge amount of success due to the mere fact even digital files can easily be altered, stolen or worst case scenario, deleted both indirectly or by other people. Now, there are many companies, big and small in size, which are consistently excelling in printing out photos from digital formats such as JPEG or PNG, over various sizes of canvas. This is because of the fact that they can make money on a higher margin, higher than those who are not doing printing. According to experts from the industry, artists who are also into photo to canvas printing, are making 80% of their total incomes just by printing their photos over canvases. That only means that if you have more employed artists who allow printing of their works, the higher the profit you can make for your business. Another reason why the business of photo to canvas printing has been on the enormous rise is due to the fact that managing this specific kind of business is considerably east. In fact, experts are saying that you don’t need to produce a huge amount of money that will serve as your starting capital. You only need a good website and a good line-up of artists who will be attracting buyers.

Posted in Art, Business

March 17th, 2017 by DonnaRLuce

In a business, it’s important to keep employees and customers secure. Part of that lies in ensuring that employees are easily identifiable. Uniforms, IDs, everything to ensure that no one with any insidious intent hides amongst the many employees of the business.

Of course, in business there are costs and security is no exception. Some companies, to spare themselves the cost of hiring an external service provider, purchase their own plastic card printer, and decide to make the ID card production process with the appropriate facilities in-house. Of course, this means more cost, and more maintenance; an ID printer is, of course, another piece of equipment; it takes space, it costs money, and it requires regular maintenance. Regular maintenance is key to keeping any piece of equipment running properly, ensuring that they are worth the cost of acquiring them in the first place.

For a plastic card printer, regular use leads to dust and dirt making its way into the internal components of the device, such as the roller, exacerbated by the fact that the cards used for ID printing have a tendency to generate and discharge a notable amount of static during the printing process. Over time, this leads to lower quality prints, manifesting as blurry images, distorted text, wrongly tinted colors, etc, which is not desirable.

Here are some tips to keep that printer in tip-top shape:

  • Use cleaning swabs. Whilst it may be somewhat problematic to have to rely on more equipment, in this case, cleaning swabs, to clean the printer’s mechanisms, it will ensure the best result. Using anything ill-fit, with sharp objects being a notable egregious example, to remove dust and debris from the printer may lead to permanent damage to components, which would necessitate the need for a replacement, which costs more.
  • For more complete cleanings, consider a cleaning card. For cleaning the internal mechanisms of the printer, such as the rollers and printheads, a cleaning card is a must. They are designed specifically for such a task, and, conveniently, purchasable in any store that sells the printers themselves. Whilst the cleaning cards are quite costly, they can help maintain a plastic card printer like no other, and are very much worth the investment if used properly.
  • Using a cleaning roller can improve performance. A cleaning roller is an extension to the printer that picks up particulates from blank cards mid-printing so that the printer remains as clean as possible, and consequently, the prints remain as high quality as possible. Consider the options when buying one; branded or generic, singular or multi-packed.

Posted in Business, Machines

December 19th, 2016 by DonnaRLuce

A business owner has so many things to keep in mind while running his company. There are the employees and their salaries, maintenance of facilities, supplies, revenues, taxes and many other more. If you are a manager or business owner, one of the things that you would think about is your utility bills and for sure, you would want to reduce its costs if only you can. The good news is, you actually can if you would replace your electrical system with Solar in Gold Coast.

Reduced overhead expenses

Solar power system will dramatically reduce or totally eliminate the electric bill in your establishment.  Regardless of how big or small your company is, it will have a huge impact on your overall expenses and savings. The installation cost of solar power system may be quite high if you look at it myopically. However, if you compute your monthly electrical bill and multiply it to 20 years, the amount that you are going to spend for your Solar in Gold Coast will only be a fraction of what you will pay for the installation.

Positive Return of Investment

Getting more savings plus the government incentive provided to businesses in solar power system amounts to more return of investment for all your installation expenses. The money you will save can be used to expand your business and get more profit in return.

Less maintenance

A solar power system only requires a yearly maintenance check after installation and it only requires a minimal fee for it. All the more you will get more savings and peace of mind for it. A solar installation will last for up to 25 to 40 years and if your system has no battery installed, all the more it will require no maintenance.  To be sure, just have it checked by a qualified technician of Solar in Gold Coast every year or when you feel the need to. Some solar panel installers and companies provide up to 25 years service warranty. Avoid contractors who offer very cheap installation fee because the quality of service might be compromised.

Posted in Business, Lifestyle